Terms and Conditions
Reportly AI Ltd — Terms and Conditions
Effective date: 5 September 2026
Last updated: 5 September 2026
1. Who we are and what these terms do
These Terms and Conditions (the "Terms") are a legal agreement between Reportly AI Ltd, a company registered in Northern Ireland whose registered office is at 3rd Floor, 29 Market Street, Portadown, County Armagh, BT62 3LD, Northern Ireland ("Reportly", "we", "us", "our"), and the business that opens an account with us ("you", "your", the "Customer").
They govern your access to and use of the Reportly platform, including our websites at askreportly.com and app.askreportly.com, our application programming interfaces, and any related reports, dashboards, forecasts and outputs (together, the "Service").
By creating an account, clicking to accept, or using the Service, you agree to these Terms. If you do not agree, do not use the Service. If you are entering into these Terms on behalf of a company or other legal entity, you warrant that you have authority to bind that entity, and "you" means that entity.
You can reach us at any time at welcome@askreportly.com.
2. Business customers only
The Service is offered solely to businesses. You warrant and represent that you are entering into these Terms wholly or mainly in the course of a business, trade, craft or profession, that you are not acting for purposes outside your trade or business, and that you have the legal capacity and authority to enter into a binding contract.
You acknowledge that, because you are contracting as a business, the consumer rights that would otherwise apply under the Consumer Rights Act 2015 and the Consumer Contracts Regulations 2013 — including the statutory 14-day right to cancel — do not apply to this agreement.
3. Your account
To use the Service you must create an account and provide accurate, current and complete information. You are responsible for keeping your login credentials confidential and for all activity that takes place under your account.
You may invite additional team members up to the seat limit of your plan. You remain responsible for everything those team members do on the Service, and for making sure they comply with these Terms.
Tell us promptly at welcome@askreportly.com if you believe your account has been accessed without authorisation.
4. Free trial
New customers receive a 14-day free trial. No payment card is required to start it. The trial gives you the full product, and the trial clock is tied to the store you connect as well as to your account, so a store that has already had a trial cannot start another one.
At the end of the trial the Service stops serving data until you choose a plan. We do not delete your data at that point — see section 14.
5. Plans, pricing and payment
Our published plans are Essentials at US$99 per month, Growth at US$249 per month, and Scale at US$499 per month. Annual billing is available. All prices are in US dollars and exclude any applicable taxes, which are added where required.
Every plan includes the whole product. Plans differ by how many data sources and enrichment connections you may connect, how many team members you may invite, how many searches you may run in a month, and how much order history we import. The limits that apply to your plan are the limits published on our pricing page and enforced in the Service at the time you subscribe.
Payments are processed by Stripe. We do not receive or store your full card details. By subscribing you authorise us, through Stripe, to charge your payment method on a recurring basis for the plan and billing period you select, until you cancel.
Subscriptions renew automatically at the end of each billing period at the then-current price. We will give you at least 30 days' notice by email before any price increase takes effect on your subscription.
If a payment fails we will email you and keep your access open for a grace period of 7 days from the failed payment so you can update your card. If the payment is still outstanding at the end of that period, access to your data in the Service is suspended. Nothing is deleted, and access is restored as soon as the payment succeeds.
6. Cancellation and refunds
You may cancel at any time from your billing settings or by emailing welcome@askreportly.com. Cancellation takes effect at the end of your current billing period, and you keep access until then.
Fees already paid are non-refundable except where we are required by law to refund them, or where we have materially failed to provide the Service and have not put it right within a reasonable time of you telling us about it.
7. Your data and the licence you give us
"Customer Data" means all data you upload to the Service or that we import on your instruction from a connected platform — including products, orders, returns, inventory, costs and marketing spend.
Customer Data belongs to you. We claim no ownership of it. You grant us a non-exclusive, worldwide, royalty-free licence to host, copy, transmit, process, analyse and display Customer Data solely in order to provide, secure, support and improve the Service for you, and for no other purpose.
We do not sell Customer Data. We do not share it with your competitors. We do not use one customer's data to build benchmarks, comparisons or models shown to another customer.
You are responsible for having the right to give us that data, and for making sure that our processing of it on your behalf is lawful. Where Customer Data contains personal data, our Privacy Policy and our Data Protection statement apply, and the data protection terms in those documents form part of this agreement.
8. Connected platforms
The Service works by connecting to platforms you already use, such as Shopify, Mirakl marketplaces, Loop Returns and Criteo. When you connect one of these, you authorise us to access it using the credentials or authorisation you provide, and to import data from it on a recurring basis.
Those platforms are controlled by third parties, not by us. We are not responsible for their availability, their accuracy, their pricing, their terms, or for any change they make to their interfaces. If a connected platform changes or withdraws access, some parts of the Service may stop working, and we may need to change the Service in response.
You may disconnect a platform at any time. Data already imported is retained until you ask us to delete it.
9. Acceptable use
You must not, and must not permit anyone else to:
- use the Service in breach of any law, or to infringe anyone's rights;
- upload data you do not have the right to upload, or personal data you have no lawful basis to share with us;
- attempt to access another customer's data, or probe, scan or test the security of the Service without our prior written permission;
- reverse engineer, decompile or attempt to derive the source code, models or algorithms behind the Service, except to the extent that restriction is prohibited by law;
- resell, sublicense, or make the Service available to any third party who is not a permitted user under your plan;
- use the Service to build a competing product or service;
- introduce malicious code, or use automated means to place unreasonable load on the Service.
We may suspend access immediately, without notice, if we reasonably believe your use presents a security risk to us or to another customer, or is unlawful.
10. Availability and support
We aim to keep the Service available at all times, but we do not guarantee uninterrupted availability. We may carry out maintenance, and we will try to schedule anything disruptive outside normal business hours and to tell you in advance where we reasonably can.
Support is provided by email at welcome@askreportly.com and through the support area of the Service. We aim to respond to support requests within one business day. Customers on the Scale plan also receive one-to-one support and a direct line for feature requests.
Data in the Service is refreshed on a scheduled cycle rather than in real time, and the timeliness of that data depends on the connected platforms. We tell you in the product when data was last synchronised.
11. Analytics, forecasts and how far you should rely on them
This section matters, so we have written it plainly.
Reportly produces analytics, projections and recommendations — including predicted return rates, restocking quantities and profitability figures — derived from the data you connect. Every figure we serve is computed from your own data and is checked by automated verification before it reaches you. We work hard to make those numbers correct, and we will tell you honestly in the product when we cannot measure something rather than showing you a figure we cannot stand behind.
Even so, projections are projections. They are estimates about the future based on past behaviour, and outcomes will differ. Outputs from the Service are provided for your information and internal decision-making only. They are not accounting, tax, legal, investment or professional advice, and they are not a substitute for your own judgement or for your own books of record.
You are responsible for the decisions you make — including production, purchasing, pricing and financial decisions — and for verifying anything material against your own records before you act on it.
The quality of what we produce depends on the quality and completeness of what you connect. Where your source data is incomplete, delayed or wrong, our outputs will reflect that.
12. Intellectual property
The Service, and everything in it other than Customer Data — including the software, models, methodology, design, text, graphics and brand — is owned by Reportly AI Ltd or our licensors and is protected by intellectual property law.
Subject to these Terms and to payment of your fees, we grant you a non-exclusive, non-transferable, revocable right to access and use the Service for your own internal business purposes during your subscription. All rights not expressly granted are reserved.
If you send us feedback, suggestions or ideas about the Service, you agree we may use them freely and without obligation to you. We will never identify you in connection with feedback without your permission.
13. Confidentiality
Each of us may receive information from the other that is confidential. Each of us agrees to protect the other's confidential information with at least the care we use for our own, to use it only for the purposes of this agreement, and to disclose it only to people who need it and who are under equivalent obligations.
These obligations do not apply to information that is public through no fault of the receiver, was already lawfully known, is independently developed, or must be disclosed by law — in which case the disclosing party will be told first where it is lawful to do so.
14. Suspension, termination and what happens to your data
You may terminate at any time by cancelling your subscription. We may terminate or suspend your account if you materially breach these Terms and do not fix the breach within 14 days of us telling you about it, if you fail to pay after the grace period in section 5, or if we are required to do so by law.
On termination your right to use the Service ends. You may export your data at any time while your account is active, and you may ask us to send you a copy within 30 days of termination.
We retain Customer Data for 30 days after termination so that you can reactivate or retrieve it, and then delete it. You can ask us to delete it sooner at any time by emailing welcome@askreportly.com, and we will do so within 30 days. Backups are overwritten on their normal cycle within 90 days.
15. Warranties and disclaimers
We warrant that we will provide the Service with reasonable skill and care, and that we have the right to enter into this agreement.
Other than as expressly set out in these Terms, and to the fullest extent permitted by law, the Service is provided "as is". We exclude all other warranties, conditions and terms implied by statute, common law or otherwise, including any implied warranty of satisfactory quality, fitness for a particular purpose, accuracy, or non-infringement.
16. Liability
Nothing in these Terms limits or excludes either party's liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited or excluded.
Subject to that, and to the fullest extent permitted by law:
- neither party is liable for loss of profit, loss of revenue, loss of anticipated savings, loss of business or business opportunity, loss of goodwill, or for any indirect or consequential loss, however arising;
- we are not liable for any loss arising from a decision you make in reliance on an analytic output, projection or recommendation from the Service;
- we are not liable for loss or corruption of Customer Data to the extent it results from the act, omission or failure of a connected third-party platform;
- our total aggregate liability arising out of or in connection with this agreement, whether in contract, tort (including negligence), breach of statutory duty or otherwise, is limited to the total fees you paid us in the 12 months immediately before the event giving rise to the claim.
You agree to indemnify us against claims, losses and reasonable costs arising from Customer Data you provide to us that you had no right to provide, or from your use of the Service in breach of section 9.
17. Changes to the Service and to these Terms
We improve the Service continuously, and we may add, change or remove features. We will not make a change that materially reduces the core functionality of the plan you are paying for without giving you at least 30 days' notice by email.
We may update these Terms. If a change is material we will email you at least 30 days before it takes effect. If you do not accept a material change, you may cancel before it takes effect and we will refund any prepaid fees covering the period after cancellation. Continuing to use the Service after a change takes effect means you accept it.
18. General
Force majeure. Neither party is liable for failure or delay caused by something outside its reasonable control.
Assignment. You may not assign or transfer this agreement without our written consent. We may assign it to a successor in connection with a merger, acquisition or sale of assets, on notice to you.
Entire agreement. These Terms, together with our Privacy Policy and our Data Protection statement, are the entire agreement between us about the Service and replace anything said or written before.
Severability. If any provision is held unenforceable, the rest continues in force.
No waiver. A delay in enforcing a right is not a waiver of it.
Third parties. No one other than you and us has any right to enforce these Terms.
Notices. We will send notices to the email address on your account. You should send notices to welcome@askreportly.com.
19. Governing law and jurisdiction
These Terms and any dispute arising out of them, including non-contractual disputes, are governed by the law of Northern Ireland. The courts of Northern Ireland have exclusive jurisdiction, although we may bring proceedings to protect our intellectual property in any competent court.
20. How to contact us
Reportly AI Ltd
3rd Floor, 29 Market Street
Portadown, County Armagh
BT62 3LD
Northern Ireland
Email: welcome@askreportly.com
© All rights reserved. Reportly AI LTD.