Shopify’s reports are good at the store: sales over time, sessions, conversion, top products. They stop at the store’s edge. Reportly starts there: the same SKU on Macy’s, Nordstrom and Bloomingdale’s, the return rate projected before the window closes, and the margin after marketplace commission, returns and fulfillment.
| Question | Shopify Analytics | Reportly |
|---|---|---|
| Sales, sessions and conversion for the store | Yes | Yes, by SKU and size |
| The same SKU on Macy’s and Nordstrom | No | Yes, side by side |
| Return rate by size | Returns by product | By size, by channel, with the reason |
| Final return rate before the window closes | No | Projected from your own cohorts |
| Margin after marketplace commission and returns | Gross margin on the store | Fully loaded, per SKU and per channel |
| Restock quantities net of returns and inbound | No | Yes, with a purchase order |
| Reports on a schedule as PDF or Excel | Export CSV | Scout prepares them |
| Ask a question in plain English | No | Yes |
If you sell only on your own store, do not sell sized products and reorder rarely, Shopify’s reports answer most of what you need. Reportly is for brands with a marketplace, a size curve or a reorder cycle, where the expensive mistakes happen between the reports.
Reportly connects to Shopify with the app on the Shopify App Store. It reads orders, returns, products and stock and keeps Shopify as the system of record. Nothing is written back to your store.
No. Shopify stays the system of record for the store. Reportly adds the marketplaces, the projection and the margin on top.
Yes: apps.shopify.com/reportly. Install takes a few minutes.
No. Reportly reads orders, returns, products and inventory. It never writes to Shopify.
From $99 a month for one store, $249 with marketplaces, $499 unlimited. Every plan has every feature. 14-day free trial, no card.
Prefer to install from Shopify? Billing goes on your Shopify invoice.
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